Who Gets Filtered Out
The following table details which customers get filtered out from email sends
|Invalid Email Address||Any email address that is not a valid email address is filtered out before trying to send.|
|Do Not Send||Any email address that has Hard Bounced, or where the customer has complained is filtered out.|
|Deleted||Any customer who has been marked as deleted is filtered out.|
|Whitelist||If an email has a whitelist and the customer is not on the whitelist, then they are filtered out.|
|Visual Testing||If the email is for a preview test, it is sent out without further filtering.|
|Service or Transactional|| If the email is service or transactional, and has no limits set against it, then it is sent out.
If there are
|Unsubscribed Customers||If the customer is not subscribed then they are filtered out.|
|Limits|| If the email is set to override default send limits, then the limits for the email are used:
specific limits will be checked for that customer - if the email is part of a campaign category, and the category has limits set, those limits are checked for that customer.If there are global
|Subscription Categories|| If you have
|Custom Email Filters|| Additional custom e-mail filters can be added in from the EMAIL FILTERS section within the SETTINGS page.
e.g. you may want to filter out customers from a specific e-mail domain, in which case you would add a 'customer property' filter and enter a regular expression to match that domain.